WinkBall Project

Five-second advertisements

WinkBall technologies introduce a new industry standard: the five-second advertisement.

Research has demonstrated that time online is experienced very differently to time in any other media outlet. For example, a thirty-second advertisement on television is tolerable - online, it is far too long, and viewers will click away very quickly.

If you utilise WinkBall's five-second advertisement, you are guaranteed WinkBall users will watch it. They are attached to all video messages: whether sent to each other, or posted on walls or blogs.

Additionally, the five-second display advertisement provides the ability to tailor personalised video adverts to your supporter's individual needs: unlike traditional banner advertising, where one type is meant to appeal to all.